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WE ARE A TEAM OF INNOVATORS, VISIONARIES AND RELENTLESS PURSUERS OF EXCELLENCE. JOIN US AS WE CONTINUE TO PUSH THE BOUNDARIES AND REDEFINE WHAT'S POSSIBLE ON TWO WHEELS.
Welcome to Intense Factory Racing (IFR), where champions are crafted, chasing excellence is our way of life, and the sheer joy of mountain biking propels us forward. For decades, IFR have lead the way with disruptive innovation, lifting the bar and creating new possibilities for the whole mountain biking community.
Within the IFR ecosystem, professionalism resonates in every strategy meeting, training session, and race. Our meticulous attention to detail – from bike innovation to rider development – is how we stay ahead. Collaborating with leaders like Continental Tyres and E-Thirteen components, we set new standards of performance and sustainability, inspiring the entire mountain biking community. We believe professionalism means a relentless pursuit of excellence, ensuring that every partner, athlete, and fan experiences the best of our sport.
Whether celebrating victories or finding humour and ways to improve after a challenging race, our team embodies the spirit of mountain biking. It's here that the true spirit of IFR shines – where passion meets perseverance, and lifelong memories are made.
JEFF STEBER,
INTENSE FOUNDER
& CEO
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